Four online marketing metrics to obsess about

Success is a science; if you have the

The Buckster writes: Measuring success in your business is vital as we all know.  When we begin to talk about conversations within the social media realm it can become a crazy situation utilizing tools.  What makes the situation crazy is the fact that we have to disseminate all the information that the tool is presenting.  If you have no true understanding of the data being presented how can you truly make sense of the numbers you need to become successful.  In this article of the 4 marketing metrics that author has broken it down to simple measurements to look at to see if you are making head way  in your business.  This is definitely a starting point.  My outlook after reading this article really began to change because my business is in a similar situation as the author.  My business is built more around services and as such my business life cycle is much longer.  I am in the process of developing actual products but until then my analytics will be around a long term approach to doing business.  I have always known that relationships are the key to business and this article starts you off at this level.  This is a very good article to read.  Enjoy the read.


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"Imagine it. Try it. Prove it. Do it!" The only thing holding you back is YOU!!! Mark Alexander is Founder and President of EC&B Solutions Inc., a consulting firm that provides Information Technology services to corporations and Federal Government Agencies. EC&B Solutions Inc. is a certified minority, disabled veteran owned corporation that has been established since September 2006. Beginning as a Systems Administrator with the US Air Force Mr. Alexander has served his country in such operations as Joint Task Force / Southwest Asia and South Korea. Mr Alexander has been an innovative team member for other prestigious organizations such as El Paso Corporation serving as a Database Administrator, Dixie Chemical Company serving as the Lead Systems Administrator and Desktop Support Manager, National Aeronautical Space Administration (NASA), TransOcean Drilling Company providing IT & Electronic Support for Deepwater Drilling Operations. While at NASA Mr. Alexander was involved with the Systems Infrastructure project for the mission to Mars. Mr. Alexander has served on the Board of the Bates Clinic, A Social Services Non-Profit Organization located in Missouri City Texas providing services to young single mothers. Currently, Mr. Alexander is working as a consultant with the Houston Area Urban League as their Job Developer for the Urban Youth Empowerment Program as well as the Urban League’s Webmaster and Social Media Guru. Mr. Alexander was instrumental in providing IT Services to such organizations as Department of Homeland Security, Department of Air Force, Department of Army, and the Justice Department. Mr. Alexander is also the author of his first booked named Be Sober, Be Vigilant: Battle Tested Principals to Building the Foundation Of Your Dreams. It is Mr. Alexander’s goal to become a global leader in Information Technology touching all seven continents.

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